Dan gertsacov
Board Member
President — Big Green Egg
Dan Gertsacov is the CEO of Big Green Egg, the world's most iconic outdoor kitchen brand. Dan’s non-traditional leadership path has seen him through roles at Google, McDonald's, McKinsey and multiple venture-backed startups and nonprofits, proving his ability to drive growth through adversity.
Prior to his current role, Dan served as a Senior Advisor at McKinsey and Company, focusing on digital transformation and the future of food and restaurants. Before that, he headed revenue growth as Chief Commercial Officer and Global Chief Marketing Officer at Focus Brands (now GoTo Brands), franchisor of seven iconic restaurant brands with over 6,400 outlets worldwide. Previously, Dan was Chief Marketing and Digital Officer at Arcos Dorados, the world's largest independent McDonald's franchisee, further showcasing his expertise in the digital transformation of the food/restaurant industry.
Earlier in his career, Dan was an early executive at Google, helping the tech giant expand in Latin America and launch new businesses in traditional advertising. He has also held executive roles at LenddoEFL, Univision Networks, and Forum EMPRESA.
Dan holds an MBA from Harvard Business School and a BA with Honors in Economics and International Development from the University of Richmond. He is a former Fulbright Fellow and a Goldsmith Scholar.
A food enthusiast and hospitality expert, Dan has attended 48 cooking schools in 28 countries, in order to better understand how different cultures put fire to food. He is a Fellow at the Culinary Institute of America, a Sr Advisor to the James Beard Foundation, and serves on various boards, both public and private. A former semi-professional rugby player, he is now an avid Crossfitter. Dan resides in Atlanta with his family and two dogs.